About Us
Built in Amarillo. Built for Early Decisions.
Bovisen™ was founded in 2007 in Amarillo, Texas, one of the most concentrated beef-feeding regions in the world. In this environment, bovine respiratory disease (BRD) isn't theoretical. It's one of the most common and costly health challenges in cattle, and the consequences of late detection are well understood.
From the beginning, our focus was simple: how do you spot health problems earlier, without adding labor or disrupting the animal?
Where It Started, and Where We Are Today
Visual observation alone often identifies BRD after performance has already been lost. Fever, on the other hand, is often one of the earliest measurable signs of illness, appearing well before obvious symptoms.
To close that gap, Bovisen's original work focused on ear-based temperature monitoring, allowing health signals to be captured continuously without interfering with normal cattle behavior. That effort led to multiple patented designs and early systems built specifically for commercial cattle operations.
Bovisen operates out of Amarillo and Dallas, Texas, staying close to the cattle industry that shaped our work from the start. We continue to develop tools that help producers, veterinarians, and researchers see health issues sooner and act with confidence.
Our goal hasn't changed since 2007: earlier detection, better decisions, and healthier cattle.
From a Single Disease to a Broader Capability
BRD was the proving ground, but it was never the end goal.
In solving BRD detection in beef cattle, Bovisen developed a broader capability: continuous, ear-based monitoring that identifies early changes in health. That same approach can support controlled research environments and dairy operations, where early detection, animal welfare, and reliable data matter just as much.
We expand carefully and deliberately, starting with problems that are well defined, economically meaningful, and grounded in real-world cattle management.
Our Approach
Start with real problems
We focus on health challenges that have clear operational and economic impact.
Prove it before expanding
Beef feedlots were our starting point. Broader applications build on that foundation.
Respect labor and animals
Technology should reduce guesswork, not create new work.
Stay practical
Clear signals, defined thresholds, and tools that work in the field.
Designed to work with your operation
Bovisen is not meant to replace experienced cattle crews or veterinary judgment. It is designed to support earlier, more informed decisions.
When a potential issue is flagged, cattle are still visually assessed and managed according to established protocols. Over time, earlier signals can help reduce late pulls, limit chronic cases, and provide better insight into herd health trends, without changing how cattle are handled day to day.
If a system doesn't fit naturally into existing workflows, it doesn't belong in a commercial operation. That principle guides every product decision we make.
From Fever Tags® to Bovisen
The technology behind Bovisen was originally developed and deployed under the Fever Tags® name. Fever Tags established the core approach: continuous, undisturbed temperature measurement paired with alerts designed to fit real pen-checking workflows.
Over more than a decade of use, testing, and refinement, that foundation proved itself in both commercial and research settings. Bovisen builds directly on that work.
The name reflects a broader vision for connected cattle health, while maintaining continuity with the Fever Tags system that came before it. Fever Tags remains an important part of our history and technical lineage.
About the Team
CEO & President
Nik Kitson grew up on dairy and sheep farms in New Zealand and has spent the years since in connectivity: designing, building and operating mobile networks, data centers and IoT as a senior architect at Vodafone, then leading Juniper Networks' mobile connectivity division and, at Cisco Systems, business development and the joint AT&T Foundry innovation center. In 2017 Nik co-founded Haxiot, an industrial IoT company built around low-power wireless sensing, acquired by Digi International in 2021. Nik holds a master's in science and technology, majoring in chemistry, leads Bovisen from Dallas, and is married with two children.
Vice President of Sales
Jeb Buller was born in southern Louisiana and raised in southern Colorado, where he grew up rodeoing. He went on to study agribusiness at Dodge City Community College before continuing his education at West Texas A&M University, competing in collegiate rodeo along the way. While in Amarillo, Texas, Jeb joined Fults Ranch, where he advanced through several roles before transitioning to Fever Tags to lead sales. Since then, his role and responsibilities have continued to expand, building on his hands-on experience in agriculture and the livestock industry. Outside of work, Jeb spends much of his time training horses for his wife, Ashley, who competes in breakaway roping, and keeping up with their daughter.
Founder & Investor
Alvin Fults grew up on the family ranch near Dumas, Texas, and worked it through high school before taking a degree in agriculture marketing at Panhandle State. As part owner of a cattle feeding company, he saw how easily sick cattle went unnoticed in a crowded pen, how much that cost by the time symptoms showed, and how hard good stockmen were getting to find. That thinking became the original FeverTag, and in 2007 he co-founded the company now called Bovisen, where he remains an investor. He and his wife Becky run Fults Ranch, a cutting horse program in Aledo, Texas that has bred and owned champion cutting horses, including Metallic Cat and Stevie Rey Von.
John M. Greer
Chairman of the Board
John Greer is a sixth-generation Texan from Henrietta, and co-manages Greer Ranch Company and J3 Ranch, which his family has run continuously since 1875 in Clay County. He sits on the board of the Texas and Southwestern Cattle Raisers Association, and chairs the board at Bovisen. Away from cattle, John founded Matador Capital Partners and has spent a forty-five-year career financing and structuring businesses in oil, gas and real estate, after serving in the Treasury Department under George H. W. Bush. He took his degree in finance at Baylor. He and his wife have three daughters, all seventh-generation Texans, who on occasion think he is a pretty cool dad.
Keep Your Herd Healthy & Productive
Monitor individual cattle health in real time to detect illness earlier, intervene sooner, and reduce losses, without adding labor or disrupting daily operations.
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